Frequently Asked Questions
The promotion starts at 12.01 am (AEDT) on October 22nd, 2025, and ends at 11:59 pm (AEDT) on December 2nd, 2025.
1. Purchase any Hellmann’s product from any participating store located in Australia displaying advertising material for this Promotion (including online).
2. Visit www.winwithhellmanns.com.au, follow the prompts to the Promotion entry page, and fully complete the online entry form with your details
- First name
- Last name
- Email address
- Mobile number
- State/territory of residence
- The retailer the product was purchased from
3. Then upload a copy of the receipt for the qualifying transaction.
4. Submit the fully completed entry form.
A participating store is any Coles, Woolworths or Metcash/IGA/Drakes store located in Australia displaying advertising material for this Promotion (including online)
Major Prize:
There is 1 major prize of a trip for two adults to the USA to attend one NFL Playoff game of the winner’s choice from the 2026 season Wildcard and Divisional rounds taking place between 10/01/26 and 18/01/26.
Minor Prizes:
- Coles: 42x DAZN NFL Game Pass Subscriptions
- Woolworths: 100x Madden NFL 26 Games
- Metcash/IGA/Drakes: 42x $200 NFL Shop Voucher’s to be used at NFLShop.com.au
For a valid entry, your receipt must be clear, and include retailer purchased from, date of purchase and eligible product. If your receipt does not include these, it can be deemed invalid.
Entry is open to Australian residents aged 18 years or over. Visit here to learn more about our privacy policy.
Yes, Proof of purchase in the form of a purchase receipt is required for all entries. Failure to provide proof of purchase when requested may result in the invalidation of your entry.
You will need to keep proof of purchase until after 12:00 pm (AEDT) on December 17th, 2025, when the unclaimed prize draw will take place if there are any unclaimed prizes.
Multiple entries permitted, subject to the following:
- Only one entry can be submitted per qualifying transaction.
- By completing the entry method, the entrant will receive one entry.
Once you submit your fully completed entry form, you will be notified immediately on screen whether you are a provisional instant winner, or if you are not.
Instant winners will be validated within 5 business days and then receive their Prize Code via email.
All entries will go into the draw for the major prize, taking place at 12:00 pm (AEDT) on December 3rd, 2025, and they will be contacted via email within 1 business day for their prize.
Yes. Each valid entry submitted has the potential to be a winning entry.
A draw for the Major Prize, if unclaimed, or any instant prizes that are won but are not claimed, will take place on the 17th of December, 2025, at the same time and place as the original draw.
The winners, if any, will be notified by email on the same day, and their details (first initial, last name and postcode) will be published at www.winwithhellmanns.com.au by the 18th of December, 2025.
You can find these here.
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